Value of creativity in marketing cannot be underestimated
Innovative ways of communicating brands to the consumer is what drives real growth.
The Future, This Week 18 August 2017
This week: the myth of the lone genius, can life compete with Instagram, and is coal still cheaper?
Our lifestyle, not our innovation, attracts US investment to Australia
As innovative and business-friendly as Australia has become in its short history, what makes Australia stand out to international workers is its quality of life.
Jack Ma and the unicorns
The next tech superstar will come from whoever develops something that invalidates how people consume or produce in some way, because Jack Ma is not going to vacate his position.
Are we ready for the new revolution?
Technological advances are about to bring massive changes that some nations will cope with better than others.
Hong Kong, as part of China, must keep its eyes on the future, not the past
Though Hong Kong did not adapt well to the global rise of China and the gamechanging tech revolution, there are now opportunities for it catch up.
Australian coworking spaces cater to a more diverse crowd than just young tech entrepreneurs
Rather than just catering to one stereotype of worker, people who use coworking spaces actually come from different backgrounds, professions and ages.
Innovation in the Navy: how the Air Arm does it
Bringing innovation to a place where rules, hierarchy and tradition are deeply ingrained in the very fabric of the institution can be difficult. How does the Navy break the mould?
From imagination to innovation
Star Trek inspired the first mobile phone by Motorola. Google, Apple and Microsoft have all used science fiction to stay ahead of the curve in the innovation game. So how do we go from imagination to innovation?
Made in China: three ways Chinese business has evolved from imitation to innovation
There is a tidal wave of competition approaching the developed world from China – and foreign businesses have much to learn how Chinese companies evolved from imitators to innovators.
The Future, This Week 28 April 2017
This week: what we can learn about innovation from copying in Silicon Valley, the NBN, and an overpriced, wifi-connected juicer.
The Future, This Week 21 April 2017
This week: A special edition: Amazon is finally, officially coming to Australia.