Massimo Garbuio

Massimo Garbuio

Associate Professor in Entrepreneurship
The University of Sydney Business School

Dr. Massimo Garbuio is an Associate Professor in Entrepreneurship at the University of Sydney. His approach to research and training involves helping others–whether they’re students or seasoned strategists–imagine, ideate and design new sources of value. Massimo is passionate about the human impact that good ideas can make given the right approaches and skill-sets, whether within start-ups seeking a firm footing or organisations envisioning a new future.

Massimo’s research focuses on three broad areas that he deems necessary to do this. First, design and the creative thinking that yields potentially innovative futures, second, the science of evaluating options and making sound strategic decisions and third, how to turn ideas into real value for a broad range of stakeholders, both short-term and long-term. With this research background, Massimo actively participates in shaping public opinion on innovation and its impact on the economy, writing and speaking for the Australian Financial Review, SBS and The Conversation as well as contributing to ‘The Venture Capital Effect: A Report on the Industry’s Impact on the Australian Economy’ published by The Australian Venture Capital Association. He has also published in global industry journals including the California Management Review, Design Studies, The Academy of Management Learning and Education, Long Range Planning and Journal of Management.

Beyond research, Massimo’s teaching approach is highly practical. He is passionate about helping the next generation of entrepreneurs make their first mark, encouraging students to see the whole picture: from how best to generate ideas to the very real mechanics of running start-ups. A number of his students have built valuable real-world start-ups.

Massimo holds a PhD from the University of Western Australia and has also trained at University College London and the University of Pennsylvania. He is a member of the Strategic Management Society, the Design Research Society and the Academy of Management as well as is on the Editorial Board for the Journal of Management.

Massimo teaches budding entrepreneurs how to realise their dreams, helping to spark several successful startups. His ability to inspire and guide was recognised in 2013 with a Wayne Lonergan Outstanding Teaching Award. Working at the intersection of design thinking and strategy, Massimo's research explores how master strategists think about innovation and disruption, allocate resources and make decisions. Collaborative research projects include two global studies with the McKinsey Quarterly. Massimo is invited to speak at international conferences and is published in California Management Review and Journal of Management. Massimo holds a PhD from the University of Western Australia and studied at University College London and the University of Pennsylvania. He is a member of the Strategic Management Society and the Academy of Management and is on the Editorial Board for the Journal of Management.

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